Search Engine Optimization (SEO) is the process by which strategies are applied to improve the volume and quality of traffic to a web site from a search engine; using natural or organic methods, such as meta tags and targeted keywords.
Some of the most popular search engines on the Internet include: Google, Yahoo!, MSN and ASK.
SEO marketing stategists will consider search engine algorithms and "most common searches", when developing an optimization strategy. to increase the liklihood of successful search engine "spidering" and indexing, ongoing efforts include proper web site coding, structure and content presentation.
SEO for Small Business can be offered as a stand alone service, or part of a larger marketing plan.
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